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WyWires Technology
At WyWires, we believe that a one size fits all approach to cable design does not serve the music or the
music lover. WyWires is one of a small handful of companies that makes its cables in-house from scratch.
Each of our products is designed for a very specific application. Our design approach has been to
question and critically evaluate the tried and true methods of cable design. The result is something
unique. Not only do WyWires exhibit excellent measured performance, but they sound great too.
One size does not fit all…
Different source components - phono cartridges, CD players, tuners, phono stages and preamplifiers -
output different signal strengths. A low output moving coil phono cartridge may have a nominal output of
.2 millivolts or less, while a moving magnet cartridge may output 4 millivolts or more. A CD player’s
maximum output is between 2 and 3 volts; up to 15,000 times greater than that of a typical MC cartridge.
Our design philosophy dictates that a cable carrying a .2 millivolt output from an MC cartridge must be
fundamentally different from a cable that connects your CD player to your preamplifier or for that matter,
your preamplifier to your power amplifier.
How we make our cables…
The conductors that we use in our cables are made of many individually insulated strands of ultra high
purity copper that are combined and braided according to a proprietary formula that considers voltage
output as a primary variable. Our cables have the correct number of strands of a specific gauge for the
signal and the return conductor depending on the application. The dielectric material we use is mostly air
since the conductors are enveloped in organic cotton and in a larger Teflon tube. Our cables have very
low characteristic impedance with very low inductance and capacitance. Minimizing inductance has been
proven to be one of the keys in enabling a cable to present inner detail and superior soundstaging. We
believe that capacitance is much less of a problem in cable performance than previously thought. That
being said, our cables have the lowest capacitance of any cable we have measured. Our Pre-Out cable
has a capacitance of only 5.9 Pico Farads per foot, measured at 10kHz. Since we use small gauge
conductors, the phenomenon known as “skin effect” is non-existent in our cables. Our cables have a
minimalist look by design. We have demonstrated that adding insulation to obtain girth tends to degrade a
cable’s performance. On average, each WyWires cable requires at least 4 person-hours to assemble and
Shielding is to be avoided…
In reality, radio frequency interference (RFI) and electromagnetic interference (EMI) are rarely problems
in modern music and video systems. The downside of shielding against these imaginary gremlins is that
energy is released into the conductive shield and then released back at a later time, smearing the signal.
For this reason, our cables have no shield of any kind. The unique geometry of our cables virtually
eliminates any tendency for them to act as antennae or to pick up noise from other components. You will
find that our cables are state of the art in their ability to present an eerily silent background between the
notes on a recording.
WyWIres Technology
Page 2
What’s with all that weird metallurgy?
Some cable manufacturers differentiate themselves by claiming the unique sonic benefits of silver
conductors, exotic alloys as well as long crystal copper conductors and other mysterious metallurgical
potions. WyWires uses none of these in its designs and here are the reasons why:
• Pure silver is an excellent conductor of electricity but only slightly better than copper. In practice,
silver should be alloyed with some other metal such as palladium, argentium, platinum or copper in
order to enable silver wire to withstand physical stress. 99.999% pure silver is simply too soft and
fragile for use in audio cables where the consumer expects performance to be stable for many years
of handling and possibly several owners. Cables utilizing pure silver will not last long if you frequently
move or upgrade your equipment. Our cables exhibit superior electrical properties to any silver cable
and will last a lifetime.
• Exotic alloys and amalgams such as copper/aluminum, silver/gold, graphite and the like may be
appropriate in some applications such as microwave transmission, transformer windings and dental
implants. But again, these combinations do nothing but degrade the electrical performance of a cable
at audio frequencies. These exotic materials appear compelling on the surface - we believe that the
use of these materials may create a false sense of product differentiation. While some audiophiles
may prefer the presentation of music through these materials, we believe that the results are not
consistently demonstrable over a wide range of equipment types and listening tastes.
• Long crystal copper and silver sometimes called OCC (Ohno Continuous Cast) has become
ubiquitous for high-end cables. The notion that electrons are slowed down or somehow corrupted by
the crystal boundaries inherent in metal wire may or may not be true in theory. This idea may have
some merit for solid core conductors carrying radio frequency or higher signals for long distances. At
audio frequencies, small gauge conductors and relatively short distances, OCC wire adds nothing, in
our view. We have experimented with this type of wire and we have found that it adds nothing to the
enjoyment of music and even diminishes certain aspects of electrical performance. What we don’t
know is - what happens to the long crystals over time. Do they maintain their original structure or do
they revert back to their multi-crystal state after being bent, or twisted or reheated during the cable
assembly process? Dr. Atsumi Ohno of the Chiba Institute in Japan patented the method in 1986.
Since then, only a small handful of companies have licensed the technology and manufacture all the
OCC wire used in the high-end audio industry worldwide. If the practical merits of OCC wire could be
demonstrated scientifically, it would have made its way to other applications where the markets are
much larger.
WyWires Technology
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How WyWires cables sound…
It’s all well and good to invent something new or to challenge conventional wisdom. Unless the sonic
benefits can be correlated with the science, it’s all for naught. Here is a list of sonic attributes that have
been reported consistently by the participants of our beta test program, conducted April-June 2010:
• Eerily silent background between notes.
• Spooky realism, especially vocalists.
• Greatly expanded soundstage in all dimensions including the vertical.
• Takes the edge off of sibilants (SSS's) while maintaining inner detail.
• Presents instruments in their lifelike scales (presents violin and cello as different-sized
• The most natural rendering of tone, timbre, attack and decay.
• Excellent dynamics, both micro and macro. Great percussive slam.
• State of the art definition and resolution of complex passages.
• Excellent low frequency performance that belies the size of woofers.
• Forgiving of less than perfect recordings.
WyWires are engineered to provide the listener with all the capabilities delineated above. Most of these
benefits are a direct result of our patent pending designs and can be proven as such. Trial and error also
played an important part in our research.
Mostly made in the USA…
WyWires has been very careful to ensure that all the components we utilize are of the highest quality
available. All of our wire is made in the USA. We source our connectors and other materials from wellrespected
manufacturers in North America and the European Union.
WyWires designs are practical, innovative, and transformative products that will improve the performance
of any high quality home audio system. We know you will enjoy experiencing music with WyWires.
Thank you and please enjoy,
Alex Sventitsky